|Musings of an Internet Marketing Consultant|
Tuesday, June 01, 2004
RSS - the new engine for virtual socialization
Dave Winer (one of the pioneers in weblogging) has started a site devoted to the community of people who create and use RSS - to explain RSS to non-technical personal. He starts off by building a definition that shows how a single format can explode into an entire community builder:
Then Robert Scoble talks about how RSS is becoming a community socialization tool:
It also does something even more crazy than that, though. It builds community. In a way that opening a Web forum or joining a newsgroup never has. Why is that? Because people love being noticed. Dave Sifry, founder of Technorati, told me once that getting a link is like receiving a gift. It's a social gesture.
We live in a world where communications is divided along the lines of asynchronous and synchronous activities. RSS is rapidly becoming the engine driving personalized asynchronous communications; look for VoIP services to become the engine driving enhanced personalized synchronous communications.
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